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WHEN MUSIC POPS, WE TURN IT UP

Spice Girls announce ‘Viva Forever!’

Spice Girls announce ‘Viva Forever!’
June 27, 2012 JEREMY FEIST
Viva Forever!

Yesterday, the Spice Girls reunited to announce a new musical, Viva Forever!, based on their music and written by Jennifer Saunders. To which every gay who grew up in the 90’s shouted “SHUT UP, TAKE MY MONEY!” because holy crap that sounds awesome. Anyway, the girls gathered together to talk to the press, they all seemed super happy and cheerful except for Victoria Beckham, who was either miserable about the whole ordeal, or generally just upset because she can never eat food. Seriously, there’s no way the happiness of being emaciated can beat the happiness that comes from eating an entire stuffed-crust pepperoni pizza in one sitting before crashing in front of the TV during a Futurama marathon.

From the award-winning writer and comedienne Jennifer Saunders (Absolutely Fabulous, French & Saunders), and Judy Craymer, producer of the worldwide smash-hit musical MAMMA MIA!, comes VIVA FOREVER!, a wonderfully joyous contemporary musical about the value of friendship in the face of fame and fortune!

As one girl follows her dreams, VIVA FOREVER! charts her journey into the world of overnight celebrity and its impact on her mother, and the friends she thought she’d have forever. From London to Spain and back again, as the world judges you, it’s all about who you really are and who you want to be, whatever the cost.

Spice up your life with this exhilarating and irresistibly funny tale of love, loyalty and romance. An original story of our times, inspired by the songs of the Spice Girls, VIVA FOREVER! hits all the high notes for a fabulous feel-good night out.

Viva Forever!