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FashionBytes: Hanging with Karl at the Diet Coke launch!

FashionBytes: Hanging with Karl at the Diet Coke launch!
April 8, 2011 NIK THAKKAR
Karl Lagerfeld

FashionBytesOn approximately three hours sleep and major jet lag from having been in NYC earlier this week, I was involved with the launch of the pop culture collaboration of the year last night in Paris, where I was working with Karl Lagerfeld for the launch of the new Diet Coke ad campaign that he photographed, and the three bottles he designed that I shared with you last week. In a word, AMAZING. The Kaiser – an absolute legend and icon. Here are some images from the night where we got a dozen male models to dress up as Lagerfeld and surprise him on stage, and the gorgeous ad campaign featuring Coco Rocha, Janeil Williams and Heidi Mount, along with a great behind the scenes video of the shoot.

Karl Lagerfeld

Karl Lagerfeld

Diet Coke

Nik Thakkar / KARLISMYUNKLE.COM@NikThakkar