FashionBytes: Hanging with Karl at the Diet Coke launch!

Karl Lagerfeld

FashionBytesOn approximately three hours sleep and major jet lag from having been in NYC earlier this week, I was involved with the launch of the pop culture collaboration of the year last night in Paris, where I was working with Karl Lagerfeld for the launch of the new Diet Coke ad campaign that he photographed, and the three bottles he designed that I shared with you last week. In a word, AMAZING. The Kaiser – an absolute legend and icon. Here are some images from the night where we got a dozen male models to dress up as Lagerfeld and surprise him on stage, and the gorgeous ad campaign featuring Coco Rocha, Janeil Williams and Heidi Mount, along with a great behind the scenes video of the shoot.

Karl Lagerfeld

Karl Lagerfeld

Diet Coke

Nik Thakkar / KARLISMYUNKLE.COM@NikThakkar