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WHEN MUSIC POPS, WE TURN IT UP

Arcade Fire premieres the video for “Just a Reflektor”

Arcade Fire premieres the video for “Just a Reflektor”
September 10, 2013 JEREMY FEIST

Arcade Fire "Just a Reflektor"

Arcade Fire has been teasing the release of their new music video for a while now with a series of cryptic hints and images, and yesterday, they released the video for their new single, “Just a Reflektor” (off their upcoming album Reflektor, now available for pre-order on iTunes). The video is actually it’s own website, and you’re going to need your webcam and smartphone to watch it (on Google Chrome). I won’t give away why that is, but trust me, it’s actually really cool.

Jeremy Feist is an (ahem) entertainer from Toronto, Canada. He writes, acts, and performs on stage, and has been a writer for Popbytes for almost three years now. He lives in Toronto with his boyfriend, his incredibly dumb but cute puppy, and his immortal cat.